DISNEY - THE STATION
ROLE: DESIGNER, ANIMATOR
We leveraged the digital language which is at the heart of The Station’s identity and that represents the roots of the brand. We used the early 2000’s online experience as our inspiration as well as the original version of The Station logo to create a unique design language. Then we took those elements and put them into different contexts, which made for fun expressions in all media. We celebrated imperfection, something at the root of the Maker culture.
Maker Studios came to Incite with a challenge to rebrand their most popular channel and relaunch their original channel after the Disney acquisition.